Core
Card 3 of 6
03
Sense-making stage

Context and constraints

Constraints aren't obstacles. They're the brief telling you where to look.

The hook

"Constraints aren't obstacles. They're the brief telling you where to look."

→ Do this now

List three constraints on your project — time, format, audience, platform. Then write one way each constraint could actually shape or improve the design. Every design lives somewhere. Ignoring that context means designing in a vacuum.